Here are 48 original new month messages a small business can send to customers and clients on the 1st: short SMS versions, WhatsApp Business broadcast texts, lines for regulars, new customers and B2B clients, and a few with a soft offer. Swap in the name and your business, then send. A safe one to start:
Happy new month from the whole [Business] team. Thank you for choosing us last month. We’re here whenever you need us.
Best New Month Messages for Customers
Our six top picks, by the kind of customer you’re texting.
- Best for regular customers: “Hi [Name], happy new month from [Business]. Thanks for coming back again and again. Your usual is ready when you are.”
- Best for new customers: “Hi [Name], happy new month. You shopped with us for the first time last month, and we hope it won’t be the last.”
- Best for B2B clients: “Good morning [Name]. Happy new month from the [Business] team. Thank you for last month’s order; we’re ready for this month’s whenever you are.”
- Best short SMS: “Happy new month from [Business]. Thanks for choosing us. Call or reply anytime.”
- Best with a soft offer: “Happy new month, [Name]. To say thanks, take [10%] off anything this week at [Business]. Just show this text.”
- Best for a salon or barber: “New month, fresh look. Happy new month from [Business]. Your chair is waiting, so book a slot this week.”
Who to Send What
| Customer | Tone | Length | Opening |
|---|---|---|---|
| Regulars | Warm, familiar | 1–2 lines | “Hi [Name]…” |
| New customers | Welcoming | 1–2 lines | “Thanks for giving us a try…” |
| B2B clients | Formal, brief | 2–3 lines | “Good morning [Name]…” |
| Everyone (SMS) | Thankful | Under 160 characters | “Happy new month from [Business]…” |
| Broadcast list | Friendly, one offer max | 2–3 lines | “Good morning…” |
Short New Month SMS for Customers (Under 160 Characters)
Each message here is 130 characters or fewer with the brackets left in, which leaves room for your real business name and the customer’s first name inside one 160-character SMS.
Happy new month from [Business]. Thank you for your support last month. We’re open from [time] today.
[Business] wishes you a calm, profitable new month. Thanks for shopping with us.
Hi [Name], new month, same friendly service. Happy new month from [Business].
New month greetings from [Business]. Fresh stock is in. Come and see us this week.
Thank you for making last month a good one for us, [Name]. Happy new month from [Business].
Happy new month. Your orders keep our lights on and our staff paid. We don’t take that lightly. [Business]
Hello [Name], wishing you a smooth start to the month. [Business] is here when you need us.
It’s the 1st. Happy new month from everyone at [Business]. See you soon.
A quick thank-you from [Business] on the first day of the month. Happy new month, [Name].
Happy new month. Need anything this week? Reply here and we’ll have it ready. [Business]
New Month Messages for Regular Customers
Regulars notice when you remember them. Mention their usual order, their name, or how long they’ve been coming.
[Name], you’ve been with us longer than some of our shelves. Happy new month, and thank you for every visit.
Happy new month to one of our favorite faces at [Business]. Your usual table is waiting.
You never miss a month with us, and we never take that for granted. Happy new month from the [Business] family.
To our regulars: you’re the reason we open on rainy days. Happy new month.
Happy new month, [Name]. Thank you for sending your friends our way. We look after them the way we look after you.
Another month, another chance to serve you well. Thanks for sticking with [Business], [Name].
Happy new month, [Name]. If anything we did last month could be better, reply and tell us. We read every message.
New Month Messages for New Customers
A new customer’s second visit is the hardest one to win. Keep these short and friendly, and make it easy to reach you.
Welcome to your first new month with [Business], [Name]. We’re glad you found us.
Happy new month, [Name]. Thanks for giving us a try last month. We’d love to earn a second visit.
Hi [Name], new month greetings from [Business]. Save this number so you get our updates and offers.
First order done, plenty more to come, we hope. Happy new month from [Business].
Happy new month. Since you’re new here, a tip: our [best-selling item] usually sells out by Friday. [Business]
Hello [Name], thanks for choosing us. Happy new month, and remember you can reach us on this number anytime.
New Month Messages for Clients and B2B Partners
For suppliers, distributors, agencies and anyone who sends invoices rather than receipts. Keep the tone professional and skip the emojis.
Good morning [Name]. Happy new month from our team at [Business]. Thank you for your trust last month; we look forward to working together this month.
Happy new month, [Name]. Wishing your team a strong month and on-time payments all round.
Dear [Name], happy new month. We value our partnership and remain available for any orders or questions.
Happy new month from [Business]. This month’s price list is ready; reply and we’ll send it over.
Good morning. Wishing you and the [Client company] team a productive new month and smooth deliveries.
Happy new month, [Name]. Thanks for paying promptly last month. It makes a real difference to a small business like ours.
Dear partner, new month greetings. Share your forecast early and we’ll make sure stock is ready.
New Month Messages With an Offer
One clear offer with an end date works better than a list of discounts. Fill in the brackets and keep the rest of the message thankful.
Happy new month, [Name]. The first [20] customers today get free delivery. Just mention this message. [Business]
New month treat: [10%] off your next order until [date]. Thanks for being with us. [Business]
Happy new month from [Business]. Book any service this week and get a free [add-on].
To start the month, we’ve restocked your favorites and dropped a few prices. Come and see. Happy new month.
Happy new month. Refer a friend this month and you both get [reward]. [Business]
First-of-the-month special at [Business]: [offer]. Ends [date]. Happy new month, [Name].
New month, new menu items. Your first taste is on us this week. Happy new month from [Business].
WhatsApp Business Broadcast Messages for the 1st of the Month
A broadcast list sends the same message to everyone on it, so write these for a crowd, not one person. WhatsApp shows text between asterisks in bold.
*Happy new month from [Business]!* Thank you for being part of our story. Our opening hours this month: [hours].
Good morning. New month, new stock, same honest prices. Tap the catalog in our profile to see what’s in. [Business]
Happy new month. Quick reminder: you can order by replying to this message, and we’ll confirm within [time].
Happy new month from the [Business] crew. Don’t want these monthly messages? Reply STOP and we’ll take you off the list.
How to Send New Month Messages to Customers Without Spamming
The goal is a message customers are glad to get, not one that gets your number blocked.
- Send once, on the morning of the 1st. One message a month is a greeting. Three is a campaign.
- Broadcast only to people who saved your number. In the WhatsApp Business app, broadcast list messages only reach contacts who have your number saved in their phone’s address book, and each list holds up to 256 contacts (as of 1 October 2026 · sources: WhatsApp Help Center, respond.io). If a customer says they never get your messages, ask them to save your number.
- Check your app for newer broadcast tools. WhatsApp has been rolling out a separate Broadcasts feature in the Business app in some countries, with its own monthly limits (sources: WABetaInfo, Blueticks). If your app shows it, check your limit before a big send.
- Personalize your best customers by hand. A broadcast can’t fill in [Name] for you. For your top 10 or 20 customers, send the message one by one with their first name.
- Mind the SMS length. A standard SMS holds 160 characters. Adding an emoji or certain special symbols can drop that limit to 70 characters and turn one message into two.
- Give people a way out. A simple “reply STOP” line keeps your list friendly and your number off block lists.
- Never add someone to a list without their permission. Customers who asked for updates read them; strangers report them.
Questions People Ask
What should a new month message to customers say?
Say thank you, wish them a good month, and include your business name. One specific detail, such as their usual order or how long they’ve been with you, makes it feel personal.
Is it OK to include a discount in a new month message?
Yes, if the greeting comes first and the offer is short. One offer with a clear end date is enough; more than that reads like an advert.
Why are some customers not getting my WhatsApp broadcast?
Broadcast messages only reach people who have saved your number in their phone contacts. Ask those customers to save it, or message them directly.
What time should a business send new month messages?
Early on the 1st, before customers start their workday. Sending on the 2nd or later makes the greeting feel like an afterthought.
Keep Browsing
- Happy new month messages: the main list, with messages for your boss, coworkers and family.
- New month images: free cards you can post as a WhatsApp status for your business.
- Inspirational new month messages: motivation for fellow entrepreneurs and your staff.